Margot Bloomstein is a content strategist with more than 20 years of experience. She’s consulted with clients in a range of industries, from software-as-a-service to sex toy retailers and footwear technology to 401(k)s. She’s the author of the industry mainstay Content Strategy at Work and the new Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap.
December 28th, 2020 | 42 mins 55 secs
Margot Bloomstein is a freelance content strategist and the author of Content Strategy At Work as well as the upcoming Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap. In this episode we talk about how trust has failed in the modern day, a framework for organizations to build trust, and how trust can empower your community.